The Beginner’s Guide to Selling Sourdough (Digital Ebook)

You already know how to bake good bread. Now let’s turn it into something you can sell.
When I started baking sourdough in 2020, I was only trying to feed my family. Today I bake 100+ loaves a week in my regular home oven and sell out at our Saturday farmers market in a couple of hours. I didn’t get there with a commercial kitchen or a stand mixer (I still don’t own one). I got there with simple recipes, a clear plan, and a lot of doing it scared.

This guide is everything I wish someone had handed me before I sold my first loaf.

What’s inside
    •    My real production schedule. The exact Thursday-to-Saturday timeline I use to bake 100+ pans of focaccia for one market, plus how to shift it for a Friday or Sunday market.
    •    Bulk recipes that scale. My market focaccia, artisan loaf, and French loaf, written as batches of 10, with scaling charts up to 50.
    •    Starter building for big bakes. How to grow enough active starter for 10 or 100 pans, with a feeding chart, container sizes, and timing.
    •    Bread math made simple. Baker’s percentages explained so you can scale any recipe with confidence.
    •    How I price. My actual menu and prices, the reasoning behind each one, and a real bake broken down by the numbers: costs, my hourly wage, and profit.
    •    Market setup and selling tips. What goes on my table, how to build repeat customers, upselling ideas, and how to answer the questions every customer asks.
    •    Food safety and packaging. What to look up before your first sale and how I label and package everything.
    •    8 printable production worksheets. Starter calculator, market production planner, ingredient checklist, shopping list, packaging checklist, market packing and setup checklists, and a sales and income tracker.

This guide is for you if...
    •    You bake sourdough at home and people keep telling you to sell it
    •    You want to start at a farmers market, porch pickup, or with local customers
    •    You’re unsure what to charge or how many loaves you can realistically make
    •    You’re baking around kids, chores, and a full life, and need a plan that fits
You don’t need a storefront, a commercial oven, an expensive mixer, or years of experience. You need consistency, and this guide gives you the systems to build it.

Details
    •    Instant digital download (PDF)
    •    30+ pages plus 8 printable worksheets
    •    Clickable table of contents so you can jump right to any section
    •    Includes a thank-you discount code for the Whispering Willow Farm shop